Journal
Tag: Thought Leadership
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The Great AI Con: How ‘Smart’ Search Is Making Business Owners Dumber
With a staggering 80 billion potential wrong answers from Google’s AI, SME owners find themselves dangerously reliant on half-baked tech. This overconfidence can wipe out reputations and livelihoods, serving up costly blunders while giants can afford to shrug it off. The real challenge lies not in the tech itself, but in learning to question and…
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Google’s AI Said It’s 2024 (It’s Not): Why 98% of Automation ‘Experts’ Are Full of Sh*t
Turns out, automation is far messier than those glossy case studies ever admit. While Google Opal and n8n fight over who makes things simpler, real business chaos keeps wrecking neat workflows the second they hit actual live data. The difference between saving hours or wasting money? Getting brutally clear about process before trusting the tech.
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The ‘Perfect Prompt’ Myth: What 30 Years in Business Taught Me About AI That Prompt Engineers Won’t Tell You
The fuss over em-dashes in AI writing is sending the internet wild, but small businesses are missing the real trick. While content pros squabble over style, most SME owners are still swamped with time-sapping manual work. Martin Jackson says forget perfect prompts—fix the broken processes, or watch business results stall. There’s more to this story.
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The £14 Trillion Reality Check: Why Karpathy’s AGI Warning is Pure Gold for SMEs
While Silicon Valley’s busy betting the farm on perfect AI, most SME rivals are still faffing with spreadsheets and manual hacks. Karpathy’s reality check? Proper AGI’s yonks away, but decent automation is already making money for those who jump in now. Waiting for magic tech is costing businesses real wins, right under their noses.
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The £440K Lesson Every SME Needs to Hear
Deloitte’s pricey AI report for the Aussie government turned out to be a total shambles, filled with fake sources and unchecked nonsense. Turns out, big consultancies aren’t immune to AI blunders—good news for smaller firms. While the giants mess up on a public stage, savvy SMEs can quietly outsmart them. The devil’s in the details.