Journal
Tag: Digital Transformation
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The £162K Lesson Every SME Is Missing 💰
When a grieving family slashed a £195K hospital bill to £33K using a cheap AI tool, it wasn’t just a win for them—it exposed the bonkers world of bogus invoices and hidden rip-offs. If SMEs aren’t checking for dodgy charges, suppliers and insurers will keep pocketing their cash. Turns out, AI’s real magic is saving…
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Boris Johnson’s AI Confession Should Terrify Every SME Owner
Boris Johnson’s recent claim of using ChatGPT to pen his books raises an eyebrow—he’s woefully clueless about how AI works. This isn’t just hilarious; it’s a wake-up call for business leaders diving headlong into tech they don’t understand. Misguided enthusiasm leads to costly failures and eroded trust, making it clear: knowledge comes before the tech.
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Why Anthropic’s ‘Faster AI’ Will Bankrupt Most SMEs 💸
Anthropic’s Claude Haiku 4.5 promises miracles with blazing speed and tiny price tags, but SMEs chasing this AI hype risk much more than they realise. The real danger? Fast tech layered onto broken processes creates chaos, not savings. Rushed decisions and hidden costs can turn a bargain into a costly mess. There’s much more under…
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The “AI-Enabled Generalist” is Bollocks (Unless You Fix This First)
Everyone’s hyped about AI turning staff into magical multitaskers, but most SMEs are drowning in messy processes and siloed data. Even big banks with endless budgets trip up when they slap ChatGPT onto chaos. The real danger? Data slipping through the cracks and wasted tech budgets. The magic only starts once the groundwork’s sorted.
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The ‘Perfect Prompt’ Myth: What 30 Years in Business Taught Me About AI That Prompt Engineers Won’t Tell You
The fuss over em-dashes in AI writing is sending the internet wild, but small businesses are missing the real trick. While content pros squabble over style, most SME owners are still swamped with time-sapping manual work. Martin Jackson says forget perfect prompts—fix the broken processes, or watch business results stall. There’s more to this story.